Bike Economic Impact Study featured in APA Newsletter

Our firm’s work to quantify the Community and Economic Benefits of Bicycling in Michigan was featured in the Summer 2015 American Planning Association (APA) Transportation Planning Newsletter. We teamed up with the Michigan Department of Transportation and BBC Research and Consulting on a two-year, two-phase project to examine the total annual economic impact of bicycling in Michigan, which we estimated at $668 million. Across the state, we found that nearly 800 people are employed in a bicycle-related field. Many of these jobs are in retail sales, with an estimated total annual revenue of $63 million.

Our team handled all of the in-state outreach and research for this report. In addition to examining the total state economic impact, we also measured the tourism and event impact of bicycling in Michigan. Event participation and in-state tourism spending by Michiganders are a major part of the bicycle economy, accounting for $438 million in annual spending.

Click here to view the newsletter article.

Our Research: Michigan bicycling events bring $21.9 million economic impact


We’re thrilled to see the release of a new report by the Michigan Department of Transportation (MDOT) that finds out-of-state participants in organized Michigan bicycling events are responsible for an estimated $21.9 million in economic impact for the state. R. Neuner Consulting worked with MDOT and BBC Research and Consulting on this project, the second phase of the “Community and Economic Benefits of Bicycling in Michigan” project, funded by federal and state planning and research funds and aimed at describing the economic benefits that bicycling brings to the Michigan economy.

Bicycling events of various size and type were selected for analysis in order to compare the variety of economic impact, including the Tour de troit and the Apple Cider Century. R. Neuner Consulting completed on-site, in-person survey research at the events in 2014, and assisted with the overall analysis . For more information, please visit the MDOT website.

New Report on Women in Agriculture in Michigan

We are excited to share a new publication that RNC Principal Rory Neuner co-authored, called “Discovering Ourselves: A Pilot Network of Women-in-Agriculture Genesee County and Extended Area”. This report outlines the planning process, proceedings and lessons learned from a unique pilot project that created a women in agriculture network in Genesee County. This project was led by Michigan Food and Farming Systems (MIFFS) in cooperation with the MSU Center for Regional Food Systems. RNC provided facilitation work to the project, which began in 2013 and wrapped up in fall 2014.

Read the full report by clicking here.